Tuesday, August 4, 2009

Why Choose to Be Home Grown?




The other day I began putting together a recruiting packet that we will give to those agents who are looking at joining us here at Home Grown Real Estate. Its been a good exercise for me. It has given me a chance to sit down and figure out what our values are in our company. Even though many in the area already know us and have been very pleased with the services we provide, I felt it necessary to put those things down on paper so that those considering working with us will know exactly where we stand on certain things. For the next few blog posts, I'll be posting some of those ideas that I wrote out. These will be directly copied and pasted from our Recruiting Packet document.

Home Grown Real Estate Value #1:
· We are Local.
One of the best things about real estate sales is that it is a local job. You know your hometown better than anyone else. You know the people, the back roads, the best places to eat, the best events, the culture, the history…everything! You love being home, and you can appreciate being able to live exactly where you want, how you want, and with those you want to live. One of the most exciting aspects of real estate sales is being able to present your hometown to someone from far away, and be able to instill in them an appreciation for the unique things that add value to where you live. Whether you are brand new to real estate, or have been selling property for as long as it’s been here, you know that you are only as good as the knowledge you have and are able to convey. The words “home grown” are an old southern phrase that means we are born and raised right here. We know our area well because we live here in North Alabama and are excited to share all the great things about it with other people.

Tomorrow is #2-- We Are Honorable. Stay Tuned...
Part #2 is found here:
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